Frequently asked Questions
1. Brief – what is it and why is it needed?
“Brief” or terms of reference is a document with a list of questions regarding all the requirements, wishes and clarifications of the Customer for a future project. The document describes everything that the Customer wants to implement in the project. The brief is used to assess the timing of the project, the complexity of its implementation and price.
2. How to create a promotional video that can attract an audience?
First of all, let’s start with the obvious – you have to make the best video in your niche. At the moment, for small and medium-sized businesses, the cost of developing such a video implies a budget of 2-10 thousand euros. In addition, you need to analyze your competitors and study what they have done. And then you need to choose a Contractor, create a powerful creative and pack it with high quality.
3. What happens if the video does not work, or the viewer has questions after it?
Any marketing is a practical activity. To understand what works and what doesn’t, you need to have a strategy and put it into practice using marketing tools available to your business. Video content is one such tool. Our efforts are aimed at making it even more efficient and accessible for business. Where can you start here? Explore our case studies, read our blog, check out our YouTube channel or our testimonials. One thing is for sure – in the B2C market, the success of using videos has long been obvious. In the B2B segment, this trend is only gaining momentum. And by making a video, you will already be one step ahead of your competitors. And in order for the viewer to understand the benefits and get answers to the main questions, the video must be done correctly.
4. What software do you use in your work?
As professionals in our field, we are not limited to one program, but we use the software that is necessary in a particular case for commercial advertising and visual effects. We work with software like Adobe After Effects, Cinema 4D, Houdini, Adobe Premiere Pro, Adobe Illustrator, Photoshop and others depending on the task.
As for promotion and marketing, we use our scripts and use certain software to achieve results.
5. What is your experience in the field I need?
In the field of commercial advertising and visual effects, with more than 6 years of experience, we have created more than 200 videos on various topics – from presentations of simple mobile applications to visualization of complex engineering equipment. Construction, architecture, industry, hi-tech, blockchain and cryptocurrencies, IT startups and much more.
In the field of SEO, SEA, SERM more than 8 years of experience, and everything related to online marketing too.
We have united 4 companies, with different specialists and their knowledge and experience. Marketing and online marketing is now being treated with a brand new methodology.
6. Why should I choose your company?
We are different from all companies that work in similar niches. Our task is to individualize your company, to make it better than your competitors. We rationally manage your budget and promotion budget, as our goal is to make a good result for a small budget, thereby showing the effectiveness of us as specialists. We advise and recommend how best to act and in what situations. Depending on your niche and the specifics of your business, you may not need all of our services.
7. What is a contract for?
The contract is a key part of our work, because it is a guarantee of the fulfillment of obligations on both sides. After the terms of reference filled in by you, we attach it to the contract template along with your details and work plan. After, we send a contract for your approval and signing, as well as send an invoice for payment of our services. The main text of the contract is always accompanied by an Addendum, which indicates the list of works performed by the Contractor. The contract is concluded with a responsible person on your part: a director or an employee who is authorized.